Snapple transforms imagination into reality.
First Place Integrated Campaign - American Advertising Federation District 10 - National Student Advertising Competition
Much love to my teammates at Texas State.
Snapple Apple TV 1:00
Snapple Founders TV :30
:15 Radio (Peach & Kiwi-Strawberry)
Snapple Kiwi-Strawberry :15
SFX: Fade up a capella vocals
V/O: Snapple’s knack for matchmaking makes opposites complementary. We mingled two singles at the start of the century;
Sour Kiwi met sweet Strawberry and, oddly enough, the two tastes intertwined to form the Earth's Best Stuff.
Snapple: Voilá! Love at first sip.
SFX: Fade down a capella vocals
A hub for augmented reality, 3D videos and more
Out-of-Home (Scan for an augmented reality experience)
In-Store Promotion: Mys-tea-ry
Promoted Social Media
Dual-Screen Snapchat Video