53% of people have ended a relationship over money. So we encouraged people to send money and mend friendships with the Bank of America mobile app.
ACD: Krissy Andrews
CD: Danny Cordella
CD: Joe Palmer
ECD: Sue DeSilva
AD: Lyndsay Cooper
AD: Tanya Bechara
Writer: Carly Drown
ACD: Larry Fahey
Shorty Award Winner / Bronze Effie Winner